Leaderboard.com has transitioned to new opportunities. We recommend KeepTheScore as a replacement.

Real Estate Leaderboards That Drive Sales

Transform your brokerage with gamification. Boost agent performance, increase listings, and close more deals.

Start Your Real Estate Leaderboard

Why Real Estate Teams Need Leaderboards

In today's competitive market, visibility and motivation are key to success

The Impact of Gamification in Real Estate

23%
More Listings
31%
Faster Sales
2.1x
Agent Activity
89%
Team Satisfaction
🏡

Track What Matters

Monitor listings, showings, offers, and closings. Create custom metrics for your brokerage's unique needs.

💰

Commission Tracking

Visualize commission volume, average sale price, and deal velocity. Celebrate top performers automatically.

📈

Motivate Your Team

Friendly competition drives results. Watch as agents push harder to climb the rankings and earn recognition.

🏆

Recognize Success

Highlight achievements beyond just sales - fastest closing, most referrals, best client satisfaction scores.

Real Estate Metrics That Drive Performance

Track comprehensive KPIs to boost every aspect of your brokerage

Listing Activity

  • New listings secured
  • Active listing inventory
  • Listing presentations
  • Price reductions managed

Sales Performance

  • Properties sold
  • Total sales volume
  • Average days on market
  • List-to-sale price ratio

Client Engagement

  • Buyer consultations
  • Property showings
  • Open house attendance
  • Client satisfaction scores

Business Development

  • Referrals generated
  • Repeat clients
  • Social media engagement
  • Community events hosted

How to Implement Real Estate Leaderboards

Get your brokerage up and running with gamification in just a few steps

1

Define Your Goals

Identify which metrics matter most - listings, sales volume, or client satisfaction?

2

Set Up Categories

Create leaderboards for different property types, price ranges, or geographic areas.

3

Launch & Communicate

Introduce the system at your next team meeting. Make it visible and celebrated.

4

Reward & Recognize

Tie leaderboard performance to rewards - bonuses, prime leads, or public recognition.

Real Estate Leaderboard Best Practices

Proven strategies from successful brokerages

Mix Activity and Results

Balance outcome metrics (sales) with activity metrics (showings, calls) to encourage consistent effort.

Create Multiple Winners

Have categories for luxury homes, first-time buyers, rentals, and commercial to give everyone a chance.

Display Prominently

Put leaderboards on office TVs, in break rooms, and send weekly email updates to maintain visibility.

⚠️ Avoid Only Tracking Sales

Focusing solely on closed deals can demotivate newer agents. Include effort-based metrics too.

Success Story: Sunshine Realty Group

"After implementing leaderboards, our agents became more engaged and productive. The friendly competition brought our team closer together while driving incredible results."

+42%
Listing Appointments
+28%
Properties Sold
-15
Days on Market

Ready to Transform Your Real Estate Team?

Join hundreds of brokerages using leaderboards to drive performance and celebrate success.

Create Your Real Estate Leaderboard